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SMS MESSENGER




Bond Wireless has a core team of specialist consultants, providing expert mobile and wireless consultancy services to Corporate and Government clients, with particular focus in the financial, healthcare and transport sectors. Our team of in-house software and hardware developers can develop highly customised m-commerce and mobile communications solutions for any enterprise and business model. Our strategic linkages with independent industry consultants, developers and service providers allow us to offer a wide range of consulting services.

Mobile phones numbers have grown at an exponential rate globally, and in many places, mobile phone users have surpassed PC users. In fact, in many countries, mobile phones have become the primary mean of Internet access. Mobile phones have outgrown its primary use as a communication device to become an important business tools capitalizing on the convergence of communication, multimedia and computing.

The ubiquity of mobile phone usage in society provides an opportunity to exploit its capacity to enable effective business communications. One of the main features of mobile phones, besides the obvious ability to provide voice communication, is the ability to send and receive small amount of text data using the Short Message Service (SMS) feature. Almost all mobile phones since 1991 have SMS capability. SMS was introduced mainly as a means for Telcos to inform users of voicemails, etc. Since then, SMS has soared in popularity, especially among the younger generation, and it has become a major communications tool, particularly as a cost effective substitute to mobile voice calls.

In the 10 years since the first use of SMS by mobile users, SMS volumes have grown substantially. For example, in the 7 days of Chinese New Year this year, Chinese mobile subscribers sent over 7 Billion messages! The younger generation that embraced the SMS phenomenon usage as a personal tool are becoming leaders in today’s organisations and are set to use SMS as a corporate tool. We are beginning to see SMS emerging from its role as a pure person to person communications tool to one that enterprises are using to communicate more effectively to their customers and personnel. SMS is also being used for machine to human and machine to machine communication in many telemetric and monitoring applications.

Short Message Service, even though, as the name suggests, is limited to 160 characters per message, has some unique features that make it a viable and effective communication tool.

Some of these features include:

  1. Ubiquity
  2. Journaling capability
  3. Immediacy
  4. Cost effectiveness

In order to make SMS an effective corporate business tool, a number of challenges need to be met to achieve user acceptance. Keying messages into a mobile handset is not a very appealing process and a better means of interface needs to be achieved. The non-repudiation and security issues of using SMS as a communication tool also needs to be overcome. There are currently websites that allow users to send messages from their PC. However, this introduces the major issue of having a user’s contact list hosted on a third party site. Creating significant privacy and security concerns for users, especially in cases where the contact list includes the user’s customer data.

Bond Wireless has introduced a number of SMS enabling products for enterprises that addresses some of these issues, allowing enterprises to use SMS easily, effectively, and inexpensively and with a minimized security risk.

For example, in order to make SMS as user friendly as possible to an uninitiated corporate user, SMS Print was developed. This program, once installed, allows users to send SMS messages from any Windows-based applications by simply using the Print function in the application.

Campaign Messenger, one of the first Microsoft .Net certified products, allows multiple SMS to be sent with the simple click of a button, while entire contact database resides securely on the user’s PC. This application allows messages to be personalized and successful campaigns or regular messages to be stored as templates.

The SAV (SMS Authenticate and Verify) Messaging product ensures that only the intended recipient of a message can read the message and provides confirmation of receipt to a sender, without the need to modify the user’s SIM card or any intervention from the user’s Telco carrier. This technology has the potential to enable M-commerce and micro payments.


To discuss what customised solutions Bond Wireless can provide your business please feel free to contact info@bondwireless.com.


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